GRÜNS
The first supplement you actually want to take.
Grün's disrupted the supplements industry by transforming 60 whole-food ingredients into tasty, snackable nutrition. Their DTC success validated their playful approach, but expansion into an omnichannel strategy meant their packaging needed to work harder on shelves. Our task was to create an iconic identity balancing Grüns playful personality with scientific credibility, while showcasing both taste appeal and comprehensive nutritional benefits.
Design Strategy
Visual Identity
Typography
Packaging
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From online obsession to retail expansion
Putting the "hot" back in nestlé hotpockets.
Building on a viral sensation
Going bananas with a classic frozen treat
Tailored cannabis for those who tailor their lives
Rebranding from the grain up
The first supplement you actually want to take
Creating a new leader of the pack
Making waves in wellness
Cereasly sexy
Distilling the spirit of the desert
A bigfoot forward in design for men's personal care
Branding better-for-you cider
Creating a revolution in recovery
Cracking the code on healthy eating
Satisfaction without sacrifice
Crafting the new generation of non-alc cocktails
