Stem Ciders
Branding better-for-you cider
When Stem Ciders came to Interact for a brand refresh, they had outgrown their humble beginnings as a Cider company that works with natural ingredients. Over the years, they had become a brand that is about reimagining the possibilities of Cider. They were doing things with flavor, in a low-sugar offering, that no one else in the industry was doing. But this was not reflected in their brand identity or brand ethos.
It came time to take stock of the amazing things they do, and better reflect those things back to their consumers.
Brand Strategy
Brand Narrative
Product Naming
Design Strategy
Visual Identity
Package Design
Campaign Assets
Tone of Voice & Marketing Messaging

















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